Responsibilities :

• Familiar with local online supplier resources
• Familiar with KOL delivery model, senior experience
• ⁠Familiar with online advertising model, senior experience
• ⁠Previous experience of IP cooperation (representative)
• ⁠Guide brand social media direction, content design
• ⁠Coordinate online marketing activities during the launch phase

Qualifications :

• Bachelor’s degree in Marketing, Business, or a related field.
• 2-3 years of experience in ATL marketing, preferably within the electronics or consumer goods industry.
• Familiarity with media planning and buying processes.
• Strong organizational and project management skills.
• Creative mindset with attention to detail.
• Ability to lead a team, and communicate well.
• Proficiency in marketing software and tools.
• Ability to analyze data and generate actionable insights.
• Fluent in English, Mandarin is a plus.