Responsibilities:
Develop and execute growth strategies to increase GMV, revenue, and customer acquisition across e-commerce platforms (e.g. Tokopedia, Shopee, Lazada, Blibli, Zalora, website).
Analyze marketplace performance, sales funnel, and customer behavior to identify growth opportunities.
Plan, manage, and optimize promotional activities such as campaigns, flash sales, vouchers, and bundling strategies.
Collaborate with cross-functional teams to drive sustainable growth initiatives.
Monitor and evaluate campaign performance, conversion rates, traffic, and ROI using data-driven insights.
Manage pricing, assortment, and stock strategy in coordination with internal stakeholders and marketplace partners.
Conduct competitor analysis and market trend research to maintain competitiveness.
Work closely with Key Account / Relationship Managers to maximize platform exposure and performance.
Prepare regular performance reports and actionable recommendations for management.
Requirements:
Bachelor’s degree in Marketing, Business, Management, or a related field.
1–3 years of experience in e-commerce, growth strategy, digital marketing, or marketplace management.
Strong understanding of e-commerce platforms, seller centers, and performance metrics (GMV, CVR, AOV, traffic).
Proven experience in managing campaigns, vouchers, promotions, and sales programs.
Highly analytical, data-driven, and comfortable working with numbers and performance dashboards.
Excellent problem-solving and strategic thinking skills.
Strong communication and stakeholder management abilities.
Proactive, adaptable, and results-oriented mindset.
Advanced Excel / Google Sheets skills; experience with analytics tools is a plus.
Comfortable working in a fast-paced and highly dynamic environment with demanding e-commerce operational hours, especially during campaign periods that may require extended monitoring (including evenings or weekends).
